TOTAL WINE & MORE LAUNCHES “POINTS with a PURPOSE” CUSTOMER APPRECIATION EVENT; COMMITS UP TO $2 MILLION IN DONATIONS TO LOCAL NON-PROFITS ACROSS THE COUNTRY
Community Cooperative in Fort Myers to be Total Wine & More’s local beneficiary
Fort Myers, FL – Total Wine & More today announced the launch of “Points with a Purpose,” a customer appreciation event that rewards customers for certain purchases while turning those purchases into monetary donations for local charitable organizations. In greater Fort Myers, Total Wine & More has partnered with Community Cooperative.
The event, which runs through September 13th, allows Total Wine & More customers to collect five times (5x) loyalty points on thousands of wines and spirits. At the end of the event, Total Wine & More will donate to Community Cooperative an amount equal to the value of all points that customers have accrued at Total Wine & More’s Lee County stores. Total Wine & More branded stores in twenty states are participating in the Points with a Purpose event, and have committed to donate up to $2 Million across 25 states during the event.
“We are so grateful for the support of the community and our partners like Total Wine, who have recognized the increasing need for food,” said Tracey Galloway, CEO of Community Cooperative. “As the months go on and more businesses are forced to close or not re-hire furloughed employees, and unemployment, rent and eviction relief ends, we anticipate the demand for help will continue to rise. We are already seeing a surge in the number of people coming to our mobile food pantries and Community Café and Markets over previous pandemic months, so this support is so important to our mission.”
“The Points with a Purpose event is our way of saying thank you to our customers for their patronage and loyalty and, at the same time, investing in the communities we serve,” said Matt Indre, Senior Manager, Public Affairs & Community Relations at Total Wine & More. “In selecting Community Cooperative as our local charity we support an outstanding charitable organization and its very important work throughout Lee County. By earning and using points, Total Wine and its loyalty members can help the organization help those in need. That’s points with a purpose!”
For more information about Total Wine & More’s Points with a Purpose, visit https://www.totalwine.com/points-with-a-purpose.
ABOUT TOTAL WINE & MORE
Total Wine & More is America’s largest America’s largest independent retailer of fine wine, beer and spirits with 211 stores in 25 states. A four-time national retailer of the year award winner, the company’s vast selection of products, combined with low everyday prices and expertly trained wine, beer and spirits team members, provides a unique shopping experience for the customer. In 2019, Total Wine & More supported more than 16,000 charitable organizations in the states in which it operates with in-kind and cash donations in excess of $11.5 million that helped those organizations raise over $85 million for their good works. Since opening its first store in 1991, Total Wine & More has been committed to being the premier wine, beer and spirits retailer in every community that it serves. For more information about Total Wine & More, please visit http://www.totalwine.com.
ABOUT COMMUNITY COOPERATIVE
For 35 years, Community Cooperative has worked to effectively eliminate hunger and homelessness in Lee County while simultaneously inspiring and supporting sustained positive change in its clients by delivering innovative food, education and social service programs. With a dedicated team of volunteers, board of directors and staff, Community Cooperative stays committed to its core responsibility to collect and distribute resources through a strong and viable network of community partners. Community Cooperative is an exemplary steward of the resources entrusted to it and serves clients with compassion and integrity. Through collaboration and ongoing education, Community Cooperative supports and strengthens those whose lives have been affected by hunger and homelessness, ensuring that they have access to the resources necessary to transform their lives with dignity. For more resources and information on how to get involved, contact Stefanie Edwards at Stefanie@CommunityCooperative.com or call (239) 332-7687. Monetary donations are always welcomed and can be made directly at www.CommunityCooperative.com, or mailed to: Community Cooperative, P.O. Box 2143, Fort Myers, FL 33902.